Digital Assurance helps a Video Marketing platform to achieve Quality @ Speed

Digital Assurance helps a Video Marketing platform to achieve Quality @ Speed


Abstract

Incorporating relevant videos in ads improves ad-engagement by at least 22%. A leading operator of a video marketing platform wanted to leverage data obtained from actions of viral media consumers to optimize their consumer engagement strategy. Discover how Cigniti’s proactive testing approach helped the client realize their business objectives while saving tremendous costs and valuable time.

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