Nike By Melrose, an LA concept store by Nike, considers the shopping preferences of local users while stocking up products in its inventory. It leverages data gathered from its NikePlus app to identify what the local consumers are buying and to determine the store’s merchandising mix. This data enables the store to stock [...]
Retail banking does not remain untouched from the digital wildfire. As a matter of fact, customer-first banks are en–route their transformational journey to serve their digital-first consumers. The findings of a Business Insider report revealed a tremendous increase in the active digital customers in the third quarter of 2019 as compared to 2018. In the [...]
Mankind is an unpredictable species – visionary but confused about the end goal, innovative but apprehensive to change, evolving digitally but demands personalization, needs an escape from reality but also wants to stay close to it. If you take a good look at the developments happening in each sector, [...]
Transformation is the ground rule within the retail sector and it can happen in various ways – digitally, physically, conceptually, or in any way the industry wants it to be. In the current scenario, the retail segment is facing the challenges thrown by ecommerce and constant struggle to ensure [...]
Food for the appetite, apparel for the style, home decor for a lifestyle. You name it, they got it! The retail sector has been venturing into every aspect of human existence to accessorize it in any possible way. With the ongoing boom in eCommerce and m-commerce sector, the retail industry [...]
