“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better” – Jeff Bezos, CEO, Amazon Gartner says organizations that focus their personalized messaging around helping consumers can expect [...]
Business coach David J. Greer says, “A customer talking about their experience with you is worth ten times that which you write or say about yourself.” The internet has opened multiple direct communication channels between a brand and its customer. Unlike the pre-internet era where a huge gap existed in [...]
A robust software quality testing approach is crucial for businesses across all industries. For instance, in the aviation industry, we have airlines upgrading mobile applications in order to better connect with their passengers. Technology is creating revolutionary paths, no matter the business, leading to several interdependencies and immediate results. [...]
The speed at which the market is changing its dynamics has made it difficult for enterprises to keep up using the traditional methodologies. As a result, the need for a faster approach arose for the enterprises to be able to respond quickly and continuously to the evolving demands. With [...]
The high incident rates of failures under legacy software development methodologies caused several companies to go obsolete. The staggering number of failures and lost revenues created an intense need for a robust mechanism to control and ensure quality. Quality Engineering, by shifting testing to the left, has answered that [...]
The market disruption brought by Agile and DevOps is well known. By enhancing user expectations for quality and speed, these revolutionary methodologies short-circuited the traditional methods and dawned a brighter, people-driven, automated sun over the worldwide tech industry. While the tech industry is still trying to wrap their heads [...]
Air travel is considered the safest mode of conveyance having the least mortality incidents among all. The low incident rate but high toll in each aviation accident makes it necessary that airlines learn from the mistakes and improve their systems. Sadly, it took two Boeing 737 Max crashes and [...]
The Straits Times in one of its latest reports mentions, ‘The life insurance industry had a mixed year in 2018 with growth in some areas but contraction in others. The sector posted a 3 per cent expansion in weighted new business premiums to $4.2 billion for the 12 months [...]
“The biggest challenge for a lot of brands is that they’re focused on quarterly results, rather than innovating for the future,” often because they need to meet the short-term expectations of stakeholders, says Augie Ray, Research Director at Gartner in a recent report. “Brands need to recognize that there [...]
The pressure to perform competently is building equally on the government and the public sector. Consumers are looking at efficiency and better experience across every facet through the day to day activities. Additionally, government has pressures to deliver large scale projects that involve huge investments and major reputation risks. [...]
