These days, we can’t complete a transaction in a retail store without “giving away” our contact number. This is true especially if the store is part of a retail chain that is spread across the region or country, and there are many stores present within the city a few [...]
According to a McKinsey report, companies making intensive use of customer analytics are 2.6 times more likely to have a significantly higher ROI than their competitors. Intensive users of customer analytics are 23 times more likely to outperform their competitors in terms of new customer acquisition than non-intensive users, [...]
“Good companies manage Engineering. Great companies manage Product.” – Thomas Schranz, CEO and Product at Blossom Over the past few decades, traditional approaches to software development have transformed from traditional waterfall methodologies to agile, which enabled development teams to focus on most viable products (MVP) for early stage demos with customers. [...]
A very belated Happy New Year to everyone, and as we enter 2022, here is to hope for a new horizon – or at least the return to a normal horizon (whatever normal means anymore)! Let’s start off the new year with a puzzler. (No reading ahead!) What household [...]
