According to a McKinsey report, companies making intensive use of customer analytics are 2.6 times more likely to have a significantly higher ROI than their competitors. Intensive users of customer analytics are 23 times more likely to outperform their competitors in terms of new customer acquisition than non-intensive users, [...]
Governance plays a pivotal role in any industry, domain, or technology, from operational governance to strategic governance. Any governance strategy can be effective only when you have the data for effective decision making and decision intelligence. With the advent of technology, decision support has evolved to decision augmentation and [...]
As the name suggests, CBDC is the central bank-issued digital currency. It is an electronic form of sovereign currency that will appear as a liability on a central bank’s balance sheet just like physical currency. Instead of printing money, the central bank, backed by the central government, issues electronic [...]
It is a very well-known fact that if we have to identify sectors that are the most volatile and sensitive to even a small trigger in the social, economic, or political environment, the list will not be complete without the airline industry. Recessions, pandemics, regulations, and the like have hit [...]
Assuring digital experience while keeping up with technological upgrades is critical for today’s global organizations. Fifth Generation Wireless (5G) is one such technology that will play a fundamental role and create opportunities to transform the digital experience. As the name indicates, 5G is the fifth-generation cellular networks engineered to significantly surge [...]
By harnessing the power of multiple technologies such as Robotic Process Automation (RPA), Artificial Intelligence (AI), Machine Learning (ML), low-code application platforms (LCAP), Natural Language Processing (NLP), and virtual assistants, hyperautomation has extended the confines of legacy business process automation. It is poignant beyond automating just the functional and strategic [...]
Even before the unprecedented times of COVID-19, disruption was the name of the game in the Banking, Financial, & Insurance services industries. Whether it be the well-established wave of digital transformation, ever-increasing customer expectations, evolving regulations or the proliferation of competition from the new entrants of digital-native challengers, there was [...]
Amidst a sea change of strategies, processes, and business models in the digital era, three factors that remain on the business stakeholder agenda are cost, time-to-market, and customer experience. While the order of priorities may change over time, customer experience is the key in today’s digital world. To advance the digital business agenda, it is imperative for enterprises [...]
Digitalization is rapidly changing how enterprises create value and how they compete. While many independent software vendors (ISVs) are emerging as potential partners in digital transformation, enterprises should look for those who make customer experience a top priority. With businesses adopting Artificial Intelligence (AI), cognitive computing, Internet of things (IoT), and other software-driven tools, experience assurance has become [...]
According to Forrester, “You can’t see into the future (yet), but with predictive analytics, you can make an educated guess.” Predictive models utilize past data to determine the likelihood of certain future outcomes. With predictive analytics, businesses can make informed decisions to optimize their planning. What is Predictive Analytics? Predictive analytics uses statistical techniques [...]
